Pinsperation - Mod Goes to the Beach

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"Beachy" decor is so often derived from driftwood, sea shells and shabby chic.  There’s nothing wrong with that look, but there are beach-inspired styles that appeal to a more streamlined retro-modern sensibility.

First, our mid-century inspired beach-y palette:

Devine Reflection |  Koala | Custard |  Poppy |  Implaa

Designer Jonathan Adler is the embodiment of this style: mod, relaxed, playful yet chic, with bright color pops on a mostly neutral background.  Can’t  you just see yourself hanging out in this room and then jumping on your Vespa for a ride down the coastal highway? 

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The second room uses a lot of vintage pieces, but deploys a similar strategy as Mr. Adler: A neutral background with color pops, some pattern, and clean mid century modern furniture shapes.  Those aqua chairs are the furniture equivalent of a vintage scooter.

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The next vignette goes a little more shabby, but in a very modern way.  I see driftwood , sisal, sea shells, and even a beach print, but it still feels very contemporary and chic because of the simple lines and color palette that is grounded in natural neutrals.  Bits of aqua, burnt orange and goldenrod rescue this room from beach cliche.

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This living room plays more off the browns and oranges in our original Pinsperation photo, but it still captures the spirit with the beach painting and mod furniture and geometric greenery.

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The final image is airy and bright- the image we all have of the perfect beach house. But the mid-century bent-wood bar stools and aqua tile are unexpected in this more traditional room, and give this potentially boring kitchen some retro-inspired style.

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Devine Tracks: Smelling Like A Rose

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Here is a preview of our upcoming new Devine Color Magazine feature, Devine Tracks. Let us know what you think!

"When you give color fragrance or sound it comes to life" g

#MYDEVINE #PAINTILLUMINATED

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Devine Color Story

Pinsperation - Baroque meets Bohemian Glam

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So what happens if we take a totally over the top editorial fashion photo and try to turn it into a room?

First, the background palette, which is basically made up of blues and grays.  In this case, I’ve chosen Devine Denim, Macaw, Steamer, Foam, and Devine Buffalo. There’s a lot of texture and layering going on in this look, so you’ll want to keep that in mind when it comes to adding things to the room.

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This look has serious gold bling and colorful accent colors.  You can get actual sparkle by adding Devine Gold Dust to any color, or use metallic frames, lamps and accents in your room.  Add small amounts of brighter colors like Devine Damask, Devine Shantung, Devine Blue Silk, Devine Spruce and Devine Encore to create a rich glow against the blues and grays.

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The first room is soft with a gray wall, blue velvet seat, gilt picture frames and not a lot of bold colors.  The sparkle comes from the crystal chandelier, ceiling treatment, and the gold. This one really does have the moody feel of the Pinspiration photo, don’t you think?

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The next room is more modern and eclectic, with a darker blue wall (which looks a lot like Devine Denim), neutral gray sofa, and a gold framed painting that includes some green, blue, yellow  and a hint of red to liven things up.  Check out the layering of textures in the fabrics and rug.  That white coral on the coffee table adds a nice point of interest.

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The third room is bolder and brighter, with dark walls that really show off the lighter blue vanity furniture and gold accents. We find brighter pops of color in the purple and orange rug, the pink flowers, paintings, and aqua figurines.  Again, lots of layers and textures.

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If you want to forgo the Baroque aspects and strip this look down to its essence, you can go spare and modern with clean metallic accents and varied textures.  The mood is preserved, but the translation less literal.

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Pink Light Ahead!

Color is how we see energy waves of light move across space. Our brain records this experience through individual reactions that result in personal memories and stories that define our relationship with color. This roundtable conversation gave me a chance to talk to some designers about their thoughts on pink. Believe me, color is not only a great design element, it is a sensory entanglement that demands for us to be candid and intimate about our own personal color tastes. Can I get a witness? 

Live abundantly!

Don’t forget to check out our Devine Color Magazine

“Devine Ray came from a very small collection I did back in the day, called Shanghai Noon. All six colors eventually merged into one of our current 19 collections. I wanted to create a yellow that reflected more light than yellow without becoming cream or sorbet. Back in 2002, we didn’t have LED lights. Everything was incandescent and therefore light yellows often looked dingy during the winter months. This yellow color can act, depending on the color is next to it, crispy and light or soft and mellow without losing it’s edge. In nature you often see it next to rich earthy neutrals which should give you the confidence to light up a room in a new way.” 
Gretchen Schauffler. Artist

Devine Ray




A shining pigment that signals hope of a new day, from the Devine Color Pieces Of Paradise collection.

Devine Ray came from a very small collection I did back in the day, called Shanghai Noon. All six colors eventually merged into one of our current 19 collections. I wanted to create a yellow that reflected more light than yellow without becoming cream or sorbet. Back in 2002, we didn’t have LED lights. Everything was incandescent and therefore light yellows often looked dingy during the winter months. This yellow color can act, depending on the color is next to it, crispy and light or soft and mellow without losing it’s edge. In nature you often see it next to rich earthy neutrals which should give you the confidence to light up a room in a new way.” 

Gretchen Schauffler. Artist

Pinspiration: The Pink Ombre Cupcake

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So you look at this and think, “girly, sugary and cute”.  And yes, you can certainly go in that direction.  But there are other options.

This cupcake image offers us pink ombre frosting and a much darker pink wrapper.  Look more closely and you will notice gray/silver decoration balls, “white” (actually a light gray blue) in the background, and a much creamier yellow/white in the frosting. 

Let’s start with the basic palette:

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Devine Poodle | Mo Pink | Saffron | De Leche | Grizzly

First, a sweet girly room that still has interest and sophistication:

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But, emphasize the gray over the pink, and you get a totally different room.  I love how the light fixture echos the silver cupcake sprinkles.

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This living room is a far cry from “cupcake”. It balances multiple muted shades of pink with various neutrals.  It has complimentary green, too,  along with the cream and white colors.

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Finally, a vignette that represents a totally grown up version of a pink and white cupcake with silver sprinkles:

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All room images via Pinterest.

Somewhere between where one color meets another, I discover and blend shades to exist for the sole purpose of making other colors look better. Such is the case with Devine Skyline. It is impossible to see Devine Skyline until it reveals itself to you next to another color.  Purples are often hard to see unless they are deeply saturated. Consider Devine Skyline more than a color, a state of mind. Part gray, purple, blue, and cool rain, Devine Skyline is one of the most stunning colors that you will discover in our Silver Skies Collection. It has a complexity that makes it worthwhile exploring. Next to warm woods it creates a striking cool balance. In high contrast with dark or bright colors, such as reds, whites, blacks, it softens and supports. Let’s call it a gifted chameleon.
Gretchen Schauffler, Artist

Devine Skyline




A sultry pigment that leaves you begging for mercy, from the Devine Color Silver Skies collection.

Somewhere between where one color meets another, I discover and blend shades to exist for the sole purpose of making other colors look better. Such is the case with Devine Skyline. It is impossible to see Devine Skyline until it reveals itself to you next to another color.  Purples are often hard to see unless they are deeply saturated. Consider Devine Skyline more than a color, a state of mind. Part gray, purple, blue, and cool rain, Devine Skyline is one of the most stunning colors that you will discover in our Silver Skies Collection. It has a complexity that makes it worthwhile exploring. Next to warm woods it creates a striking cool balance. In high contrast with dark or bright colors, such as reds, whites, blacks, it softens and supports. Let’s call it a gifted chameleon.

Gretchen Schauffler, Artist

I first became familiar with “Ripe Plums Have Fallen” from the Chinese Book of Songs in  the movie Crossing Delancey in 1988, and it really stuck with me. Almost a decade later when I found myself blending pigments to create Devine Pinot, the words “ripe plums have fallen” kept going through my mind. The poem is a metaphor about ripeness and readiness. I wanted a red that expressed the moment in between ripe and readiness. Just like a pinot grape demands optimum growing conditions with steady warm days followed by cool evenings, I wanted this color to imbue walls with a cool, earthy, and elegant vibe. Devine Pinot pairs beautifully with other reds, golden greens, and purples. Add copper, silver, or gold and it becomes a sublime experience. But make no mistake, it is uncompromisingly finicky.
Gretchen Schauffler, Artist

Devine Pinot




A wise pigment that leads to making plum choices, from the Devine Color Valley Vineyards & Spices collection.

I first became familiar with “Ripe Plums Have Fallen” from the Chinese Book of Songs in  the movie Crossing Delancey in 1988, and it really stuck with me. Almost a decade later when I found myself blending pigments to create Devine Pinot, the words “ripe plums have fallen” kept going through my mind. The poem is a metaphor about ripeness and readiness. I wanted a red that expressed the moment in between ripe and readiness. Just like a pinot grape demands optimum growing conditions with steady warm days followed by cool evenings, I wanted this color to imbue walls with a cool, earthy, and elegant vibe. Devine Pinot pairs beautifully with other reds, golden greens, and purples. Add copper, silver, or gold and it becomes a sublime experience. But make no mistake, it is uncompromisingly finicky.

Gretchen Schauffler, Artist